services
We Are Not A Typical Modelling Agency
Since revolutionary ideals require a revolutionary process, we operate differently from your standard modelling agency. Our diverse Permanent Board is available for immediate bookings while our Custom Board is available for scouting, developing and sourcing non-professional models for specific projects. Our Marketing Lab creates projects that promote diversity in fashion through fashion production, workshops, contests, presentations and lectures.
Our Models
Permanent Board
Models on our Permanent Board represent a variety of sizes, heights and backgrounds and are available full-time for bookings. This board is constantly growing and it is our mission to develop and represent dynamic models especially those not generally found at other agencies but should be – petites, plus petites, sizes 6 -12, plus sizes above a 14, women 40+ and models of all backgrounds and abilities. We do not have the usual divisions by age or size found at most agencies – we believe a model is a model. Period. Instead, our search tools will help you find the perfect match for your project.
Custom Board
Need a specific look for a shoot? Campaign? Fashion show? Through our Custom Board, we can scout and train models specifically for your project. Our models are real people with real lives – entrepreneurs, lawyers, mothers, teachers, artists, students, yoga instructors, athletes, grandmothers, writers. We train and prepare them in all aspects of fashion, including up-to-date runway and photo shoot techniques and on-set etiquette to ensure they are as prepared as any experienced professional. It is their personality, character, and spirit that will reach out to your consumers and get them reaching back.
Custom Board Process
We follow a four-stage process for each client:
Stage 1: Sort
Through primary and secondary research, we develop an understanding of our client: its brand identity, target markets, and current objectives. We then develop a list of the types of models that best match its needs.
Stage 2: Scout
Based on the types of models required, we identify targeted locations, activities, and events where such models could be discovered. Our scouts visit these locations and approach potential models according to client’s model list.
Stage 3: Select
We conduct first interviews with the approached models, evaluating whether their character, skills, and look match the needs of the client. Following these first interviews, a group of pre-selected models are introduced to and interviewed by client, and the final model(s) is selected.
Stage 4: Source
We educate and train the selected model(s) on photo shoot and/or fashion show processes and techniques, as well as manage all sourcing issues between the client and model: scheduling, contracts, performance matters, and other booking details and documents.
Additional Services
Marketing Lab
Changing how you represent people in advertising is no small step. That’s why brands contract us to consult on their campaigns or to develop and produce specific marketing initiatives. We work in conjunction with your marketing department and/or advertising agency to conceptualize and develop marketing programs, advertising campaigns, or fashion shows and presentations rooted in diversity and empowerment. We can advise on model selection, runway and posing development, campaign themes and focus, photographic and runway presentation, and related marketing activities. In addition, we are available to act as spokespeople to the press and speak and/or MC at your event.
We do not accept client submissions for diet and weight-loss products. We think people are perfect just the way they are.
